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Official UAE partner of milk_shake®, Simply Zen®, DEPOT®, and Routine®

Icy Blond
icy blond shampoo 300ml - Aretha Natural Beauty

milk_shake icy blond shampoo

Regular price From AED 125.00
Sale price From AED 125.00 Regular price
icy blond conditioner 250ml - Aretha Natural Beauty

milk_shake icy blond conditioner

Regular price From AED 125.00
Sale price From AED 125.00 Regular price
icy blond toning spray 100ml - Aretha Natural Beauty

milk_shake icy blond toning spray 100ml

Regular price AED 115.00
Sale price AED 115.00 Regular price
Icy Blond Toning System™

Icy Blond Toning System™

Regular price AED 365.00
Sale price AED 365.00 Regular price AED 490.00

Deep Nourishment

Milk proteins rich in amino acids help nourish hair, repair damage, and leave it soft, smooth, and healthy-looking.

Rich in Vitamins & Antioxidants

Fruit extracts packed with vitamins help protect hair from oxidative stress and keep it strong and radiant.

A Sensory Haircare Experience

Soft textures and signature fragrances like vanilla, berries, and coconut turn every routine into a moment of pure enjoyment

Lightweight Formulas

Enjoy clean, weightless hair every day. Our formulas are designed to deliver results without heaviness, leaving your hair airy, and fresh

Temperature‑Controlled Delivery

Brought from Milan to Dubai
 in strict cool temperature 
always fresh 24/7

Priority Customer Support

Questions about products, routines, or orders? Our team is happy to help.